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Lookout Farm
brand development & identity
You know that old story about a place where the grass is always greener, and the vegetables are always a little sweeter? Turns out, that was a real place nestled in the shade of a mountain, lovely tended by good folk, and protected by the ever-watchful gaze of a ground squirrel named Finley. (At least, that's how our story goes.) ​
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Created in collaboration with the good folks at Brandcory. Primary illustration by Alana Louise Lyon under creative direction of yours truly.










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