Ökocat (or "eco-cat" from the German root word "öko") is a line of European natural cat litters. They provide wood and paper based litters that are better for you, your kitty, and ultimately, the world. And, just to prove they care as much about what goes in as what goes out, they provide perfect portions of tinned natural cat food. I had the pleasure of ideating and executing a new packaging concept to better fit their ethos, and on a larger scale, bring some joy to an otherwise taboo topic.
DSVC Student Show 2018 Winner for:
Best of Packaging
Best Concept/Jeff Barfoot Award
Judge's Choice— Jennifer Morla